Client: Standard Procedure Product: SPF 50+ Sunscreen Proposition: Australian sunscreen for Australian conditions.

Client: Elixir Product: Alcohol replacement for social drinking Proposition: All upside no downside.

Client: Toyota Product: Toyota HiLux Proposition: Australia’s most trusted ute.

Client: Mood Tea Product: Mood Tea, now introducing Coffee Proposition: You don’t have to pick sides.

Client: Lucent Globe Product: Laundry Sheets Proposition: A cleaning product that’s powerful because it’s natural.

Client: Canon Product: Canon EOS R5 Proposition: Create truly moving images.

Client: Disabilty Sports Australia Service: Abilities Unleashed Proposition: It’s possible for everybody to compete in sport.

Client: AfterPay Service: Pay in 4 Proposition: Empower your customers and they’ll spend with you.

Springboard: There are currently 28.7 million pets in Australia Task: Create an idea for a product, business or entrepreneurial idea.